Tuesday, 12 April 2016

Working with Layout and Conventions


In today's lesson, we were given a task to help us understand the Layout and Conventions and to see if we could finish the given magazine. Some of the magazines had more conventions then the others, therefore it tested us to see if we could figure out what was missing out and to see if we could add the missing conventions as well as keep in mind the house style.


In this magazine to start off we were only given the coverstar "Drake" and the logo of the magazine which is M. Straight away I realised the main colour is Red, therefore I had to keep that in mind while developing this magazine. However I didn't want to overdo it with the red, so I used it as a Pop of colour as shown on the right on the Drake. The Coverlines shown on the left of Drake I came up with due to immediately seeing drake, I thought to myself what artists are part of Drakes chosen genre. Immediately two Stars came into my mind Pharrell and Nicki who are very relevant in modern time music. To entice the reader I came up with stories that would be relevant to the artists. I chose the Font on the right because it is gritty emphasising Drakes persona of Confusing and Grungy.






With this magazine the first thing that caught my eye was the instruments, immediately this got me thinking about what type of genre this band belonged to. Just like the Drake magazine it is made by the same company M. Therefore the first thing I thought of was cover lines. I thought maybe due to the magazine being owned by the same company then I would need to incorpate similar artists to Drake. Therefore I used Beyonce and talked about her child. However due to an alternative band being on the cover then I Incorporated some bands to be showcased as new and upcoming. I chose the Font on the Chair as I believed it juxtaposed their image. Giving them a false identity so a surprise to the audience.



When I saw this magazine immediately I saw a black and white contrast, which I chose to incorporate throughout the magazine cover. The GIF. type of effect on Bjork gives here a very edgy effect therefore the font of her name was shown to be quite distressed and girtty showing her artist personality. As a coverline I believe using a festival is a good way to capture the right target audience due to them liking the same genre of music.
For my magazine cover of Pitch I decided that the most effective layout for the page would be to have the other coverlines going down the left side of the page with the main cover line under the cover stars face allowing the audiences atention to be drawn towards the main cover line but still will notice the other cover lines in case the target audience aren't particularly interested in Marilyn Manson. The house style I chose was red and white to sustain the colours used for the mast head and the most dominating colour in the primary image of the cover star, I did this to avoid any part of the front cover standing out above the rest except the main cover line which is the largest font type and is white, contrasting with the other cover lines. Finally, I used more generic conventions such as the price and the bar code to add the the authenticity of the front cover.
For my final cover that I created I decided to sustain the house style of red and white by creating my other cover lines in the similar colour. Additionally, I used a font type that looks quite aggressive and wild reflecting the ethos of the magazine. Furthermore, I decided to have the other cover lines surrounding the band King of Leon to ensure the focus of the fornt cover was on them and so the target demographic would be enticed into buying the magazine by them since they are such music icons. Finally, I decided that I would use a pull quote from the band themselves to intrigue audience members by giving them a taste into what to expect from the interview and by menioning a 'tour' going 'worldwide' it creates the sense of infomation being exclusive to this magazine only and so the target audience will feel they are receving a bargain when buying this magazine.








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